🚀 Case Study: Boosting Orders with a 3D Configurator for Coffee Bikes
Industry: Mobile Coffee Solutions
Project: Interactive 3D Configurator for Coffee Bikes
Result: Significantly faster sales cycles and higher accuracy in custom builds
About Coffee Bikes
Coffee Bikes are redefining mobile coffee service. Designed for entrepreneurs, event organizers, and catering businesses, these fully equipped coffee bars on wheels bring specialty coffee to streets, parks, festivals, and corporate events. Every Coffee Bike combines smart engineering, compact mobility, and premium coffee equipment—all customizable to match specific business needs.
The Challenge
No two Coffee Bikes are exactly alike. Every client has unique requirements, such as specific brewing methods, branding elements, power supply options, and storage solutions. Prior to digitalization, the customization process relied heavily on manual consultations and static PDFs, leading to:
- Lengthy consultation calls to define equipment layouts
- Repeated back-and-forth to adjust specifications
- High risk of errors in complex, multi-option builds
- Slow quote turnaround, delaying client decisions
- Difficulty showcasing branding integrations and accessory add-ons
With demand growing from both independent operators and corporate fleets, Coffee Bikes needed a smarter way to handle custom orders and scale their sales process globally.
The Solution
To optimize the configuration process, Coffee Bikes launched a dedicated 3D configurator, tailored to the specific needs of mobile coffee businesses.
Core features of the configurator include:
- Modular Equipment Selection: Espresso machines, grinders, water systems, and fridges can be added or swapped with real-time visual feedback.
- Branding Previews: Upload logos, choose color schemes, and see exactly how corporate branding will appear on the bike.
- Power Source Options: Easily configure setups for battery, solar, or external power depending on operating environments.
- Dynamic Pricing: Live price updates based on selected components, helping users stay within budget while customizing.
- Instant Quote Requests: Submissions are sent directly to the production team with all technical details included for precise and fast quoting.
The Impact
Since introducing the configurator, Coffee Bikes has transformed its sales process:
- ⏱️ Sales cycles have become noticeably faster, with inquiries turning into detailed proposals in record time.
- 📈 Higher-quality inquiries come in from customers who already have a clear vision of their ideal Coffee Bike.
- 💬 Production accuracy has improved thanks to standardized, error-free specifications.
- 🛒 Order volumes have grown, supported by an intuitive and enjoyable buying experience.
- 🌍 International growth has accelerated, as the configurator supports multilingual and multi-currency options for a global audience.
What Coffee Bikes Says
“Before the configurator, custom orders were time-consuming and prone to misunderstandings. Now, our customers can build their ideal Coffee Bike online and submit a fully detailed request directly to us. It saves time, improves accuracy, and makes the buying experience far more professional.”
— The Coffee Bikes Team
Conclusion
For Coffee Bikes, the 3D configurator is more than just a sales tool—it’s a competitive advantage. It empowers customers to design mobile cafés that perfectly fit their concept, while ensuring the production team receives clear, detailed orders from the start.
The result? Faster deals, smoother production, and more Coffee Bikes hitting the streets worldwide.
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